Tag: capitalism

Analysis

Degrowth: the transformation needed to combat climate breakdown

Previous global ‘efforts’ to tackle climate breakdown have failed dramatically, because they have been based on a fundamentally flawed economic paradigm: growth. Joe Herbert The concept of growth is an altar at which economists, politicians and businesspeople across the political spectrum have worshipped for decades. Unfortunately, where the planet’s long-term […]

advertising
Reporting

Can Advertising Save The World?

Amid crisis of confidence in corporations, ‘The Naked Brand’ argues advertising should focus on transparency (First published at Guardian Sustainable Business.) “Traditional advertising, I think, is finished,” Patagonia’s founder Yvon Chouinard says in the documentary film, The Naked Brand, which premiered on cable TV for the first time last month. Drawing on […]